Marketing Impact (Shallow Thoughts)

Marketing Impact

A neighbor has a huge RV emblazoned with the monicker:

FUZION
IMPACT EDITION

I guess FUZION is a somewhat appropriate name for Los Alamos ... even if the town is a lot better known for fission. And the town isn't particularly noted for spelling excellence, so that part's okay.

However, would you want a vehicle that's an "IMPACT EDITION"?

Maybe it's just me, but impact is something I generally try to avoid in vehicles.